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Superfood Powders (aka Dried Juice) v. Cold-Pressed Juice

Pros and cons of superfood powders and cold press juices

  • Superfood Powders (aka Dried Juice) v. Cold-Pressed Juice

Superfood powders aka dried green juice and cold-pressed juices are dime a dozen in the wellness-obsessed world we live in. Here we break down the pros and cons of each

How it’s made

Superfood powders like The Essential Greens are made of freeze dried fruits and vegetables. During this process, only moisture is drawn out fruits and veggies to preserve the amount of nutrients and fibre in the produce.

Cold pressed juices are produced by pressing the fruits and vegetables in a machine and extracting the juice. The process does not produce much heat, keeping more nutrients intact compared to commercialized juicing methods.


Cold pressed juices are often costly  (about $8 per bottle) due to the machine needed to press the juice as well as the cost of storing and transporting these highly perishable juices that last about 3 days.

A serving of green powder costs about $4. Easily packaged and can be used for up to 2 years, this could be a more economically-viable way of getting your daily serving of fruits and vegetables in.


Liquids might seem harmless if you are moderating your calorie intake but research shows that a serving of cold pressed juice usually contains 100 to 250 calories and could contain up to 20g of sugar per serving. If you’re watching the amount of sugar you’re consuming, look for cold-pressed juices with only vegetables.

Green powder is less calorie dense as compared to juices with about 3-5g of sugar per serving- ideal if you’re watching the amount of sugar you’re consuming.


Juices are often sold in glass bottles that are heavy and fragile which might not be ideal for travelling and general convenience. Green powders are packaged in a way to counter this problem – many now come in lightweight single-serving sachets and can be easily packed for travel. All you need is your liquid of choice to mix the green superfood powder into and voila, you get your own customized green juice.

Dietary fibre works hand in hand with sugar

‘Fruit juice isn’t the same as intact fruit and it has as much sugar as many classical sugar drinks,’ – Medical researcher Susan Jebb

Juices are missing the vital part of any produce – dietary fibre. Why is that a problem?

Dietary Fibre

Cold pressed juices don’t contain any fibre- the process of cold-press juicing removes this essential element. Green superfood powders on the other hand contain 6-10g of fibre per serving as freeze-drying preserves fibre.

Dietary fibre is essential in slowing down the absorption of sugar in the bloodstream by forming a protective barrier to the intestine so that our liver has enough time to process it and this in turn help to improve our blood sugar level. It also helps to produce beneficial gut bacteria which helps to prevent constipation and bowel related problems such as inflammatory bowel disease and bowel cancer.


Fruits and vegetables are best eaten whole but if convenience is a factor then we hope that this article helps you make a choice that is best suited for your lifestyle and goals.

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The Essential Greens

The Essential Greens

The Essential Greens is our high-vibe proprietary blend of green superfood powder made out of 10 organic fruits and vegetables, conveniently packaged in single serving size packets to provide excellent, convenient nutrition whenever you want.

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